UPDATE: Nikhil has offered to give away a Back To The Roots Oyster Mushroom Growing Kit free to one lucky reader! There are three ways to enter – use all of them for triple entries!
First way to enter: go to the Back To The Roots Facebook Page and like the page. Leave a comment below indicating that you Like BTTR. If you are already a Facebook fan of BTTR, so much the better! Leave a comment on this blog post saying so.
Second way to enter: follow BTTR on Twitter. If you already a Twitter follower, so much the better! Leave a comment on this blog post telling me that you follow them. If you want to be really super fantastic, RT this post or something else you like from NWE – I’d sure appreciate it, but not necessary for an entry. ๐
Third way to enter: leave a comment telling me your favorite recipe (descriptive title only is fine – you don’t need to include a full recipe) that includes mushrooms as a key ingredient.
In order to qualify for multiple entries, please don’t tell me that you Like BTTR and Follow them and make mushroom pizza (yum!) all in one comment – they really need to be in separate comments.
The giveaway is open until midnight PST on Tuesday, June 14th. I’ll announce the lucky winner on Thursday June 16th, and share my recipe for Duck Egg Fettuccine with Oyster Mushrooms and Fresh Herbs.
Thanks so much, and good luck to everyone!
And now, back to the original interview:
About a month ago, Nikhil Arora, the co-founder of a company called Back To The Roots Ventures, sent me a kit for growing oyster mushrooms at home.
The story behind these kits is pretty interesting. Nikhil and co-founder Alejandro Velez were in college and on-track to become investment bankers but ended up urban mushroom farmer entrepreneurs. They started with one successfully grown bucket of oyster mushrooms and now sell fresh mushrooms and mushrooms kits in Whole Foods stores around the country.
In the process they’ve upcycled hundreds of thousands of pounds of coffee grounds into the grow-media for the mushrooms, and further upcycled the spent grow-media into a mushroom compost soil amendment. They’ve also supported exploratory education and school gardens through donations of their kits and compost to elementary school classrooms nationwide.
After I tried out the kit (which is fantastic, but that’s another blog post) I had to know more, and Nikhil was kind enough to answer a few questions for me.
NWE: You were business students at UC Berkley with plans to go into investment banking. How did you become urban mushroom farmers and what was the reaction from your peers when you started your mushroom business?
Nikhil: It all started in a business ethics class of our senior year. Our professor, Alan Ross, had mentioned that gourmet mushrooms could be grown on recycled coffee grounds. Neither Alex or I knew each other, but we both separately contacted our professor to get more information. He hooked us up, and from there we started talking about how we could make this work.
After doing some research, we found out less then 1% of the coffee beans actually ends up in your morning cup of joe, the rest is tossed. We thought about how addicted America is to coffee, and how we could help divert this waste into something usable. It just so happens that the coffee grounds when condensed is a perfect medium for oyster mushrooms to grow on, acting similar to something like wood.
So although we had “secure” jobs coming out of college, we knew this was an idea we just couldn’t give up. There’s a life time to work in the corporate office, but as entrepreneurs there is only the here and now when you have a great idea.
When we grew our first batch of the mushrooms, we didn’t have extensive knowledge of the whole process, just some research. We threw together some ingredients and left it at Alex’s fraternity house. So yeah, I guess you could say people were giving us some pretty funny looks when they found out we were growing mushrooms out of a fraternity. But since then, we’ve definitely grown a lot, so people are a lot more surprised and interested when they hear about what we’re doing than skeptical.
NWE: The “Big Dog” food companies like General Mills and Kellogg’s own many of the brands consumers think of as sustainable and organic. In light of that, what do you see as the role of small business entrepreneurship in creating truly sustainable food systems?
Nikhil: While it is definitely important for big food companies like General Mills and Kellogg’s to promote sustainability and eating healthy and natural, it is just as important, if not more, for small businesses to take the lead in creating truly sustainable food systems. As a small business, we have the advantage of having a blank canvas. There are so many opportunities out there to create partnerships and to find innovative ways to sustainability, and we can take full advantage of that without losing too much.
Small businesses therefore, have the ability to move quickly and have a large impact. A lot of those bigger companies have to work with traditional systems they have built their companies around, so often times do not have nearly the same flexibility.
NWE: I understand controlling contamination is a big challenge in growing mushrooms. Can a householder hoping to maximize their production of mushrooms use your kit to inoculate larger quantities of their own coffee grounds?
Nikhil: Though we don’t recommend it, it’s definitely possible as once you’re done with the kits and have grown all the mushrooms from them; the leftover mycelium (roots) are still very healthy! If you want to get creative / experimentative, I’d mix it in to the new coffee grounds at a 1:4 ratio (old mycelium to new coffee grounds). We’ll be launching a DIY Kit soon though that’s specifically geared to people who brew their own coffee soon…stay tuned!
NWE: I saw on your Facebook Page that you are beginning to grow shiitake mushrooms as well. What plans do you have to expand your business and the varieties of mushrooms you offer?
Nikhil: Yes we are! We are currently testing a bunch of shiitake kits and are continually trying to create the best kit possible. We are also currently experimenting with other waste sources to grow our mushrooms off of such as soy castings and barley waste. The possibilities are really endless, which is what is so exciting about all of this. As far as other varieties goes, we are definitely planning to offer more in the future. Just going one step at a time, and shiitakes are what we are trying to tackle now!
NWE: Can you speak to the relationship you have with Whole Foods Markets and what role they’ve played in your rapid growth?
Nikhil: Whole Foods has been instrumental in our growth! They were the first ones who believed in our idea…we literally walked into our Berkeley Whole Foods with a paint bucket of mushrooms and the guys there all became really supportive. We were soon introduced to the regional produce coordinator, Randy Ducummon, who really believed in our vision as well since Day 1, and he’s been one of our closest advisers and mentors since. We started at one Berkeley Whole Foods, and just last summer, went national with the mushroom kits! They also have a local forager program, run by Harv Singh here in NorCal, that’s awesome in finding new, small companies and helping them scale. They also gave us a local producer loan (low interest) for $25,000 last summer to grow our business.
NWE: You have been very supportive of education and donate mushroom kits to elementary school classrooms. Did anything specific inspire you to begin this practice?
Nikhil: One of our biggest goals with this company is to really to inspire the next generation to think creatively about waste, sustainably, and where our food comes from! With the kit, which grows in as little as 10 days, it’s an awesome way to get kids excited about growing their own food (compared to tomatoes for instance, which take 90 days to grow!) Alex also started a 1-on-1 mentorship organization while at Cal, which I currently sit on the Board of, so education is a key part of our vision and mission for Back to the Roots overall.
We hope that through our new campaign, in which if someone posts a picture of the kit they’ve grown on our Facebook page we donate a kit to an elementary school of their choice, we can really take this movement beyond our company and start getting this message of zero-waste and sustainable, healthy food in front of thousands of more schools!
Thanks Nikhil, your kit is fantastic and lots of fun!
I’m planning on doing a more detailed review of the BTTR kit, but the short version is: the kits work exactly as promised, they are a lot of fun, and they would make great presents for kids. I’d say science and nature-minded kids from about age 4 and up would love seeing how the mushrooms grow.
Back To The Roots is offering a 10% discount on their kits if you use this code: mushrooms4me10. If you get one of their kits, don’t forget to post a picture to their Facebook page and they’ll send a kit to an elementary school classroom for free!
Straight up disclosure: I was sent a free kit to review, and another for my daughter’s 1st grade classroom to try out. I was uncompensated for my review, and my views and opinions are my own.
Jessi B says
Great interview! My kids brought home a couple of their kits from the Mother Earth News Fair this weekend ๐
John Reinhardt says
This is so awesome! How did you get hooked up with them? I'm
Going to have to check out some options like this- ive thought of getting an inoculated log for the apartment!
Just Nick says
John – we tried an inoculated log once…it just grew mold, no mushrooms. By contrast the BTTR kit was fantastic!
Colette says
These look really wonderful. I will have to try one. I know my daughter will think it is fun to grow your own mushrooms.
My mother is a vegetarian and she uses mushrooms in many things instead of meat. My favorite one to eat when I am at her house is her Mushroom Pot Stickers. They are just like regular pot stickers, but she uses mushrooms as her base filling instead of meat. Yummy!
Simple Mama says
Like BTTR on Facebook
Nichole says
My favorite mushroom dish is risotto, I love it with chanterelles and other wild mushrooms!
Simple Mama says
Mushroom recipes. To be honest I don't really have any. I'm only this year discovering the joys of mushrooms beyond those little grey button mushrooms you buy in the grocery store. We went Morel hunting last week up in Hood River and found about 5 lbs of gorgeous black morels. I made a simple saute with raw butter, garlic scapes, and walla walla onions. It was divine.
Nichole says
I liked BTTR on Facebook!
Nichole says
I followed BTTR on Twitter!
jeannine says
I liked BTTR on Facebook.
jeannine says
My favorite way to use mushrooms is on pizza with green peppers, onions, and pepperoni. And the pizza has to have a thick crust, or it just isn't as good!
One Rich Mother says
I liked BTTR on facebook.
One Rich Mother says
I'm following BTTR on twitter.
One Rich Mother says
Philly Steak sandwiches with mushrooms in place of the steak absolutely delish.
Anonymous says
I like to saute sliced mushrooms in butter with crushed garlic and a tablespoon of Worchestershire sauce and a splash of white wine.
Jen Teal says
I've "Liked" BTTR. Would love to try this!
Jen Teal says
I'm now "following" BTTR on Twitter.
Kristin says
I liked BTTR on facebook!
Kristin says
My favorite mushroom recipe is mushroom ravioli with a mushroom cream sauce!
Thanks for the opportunity to win this Ive been wanting one for a while now!
Anisa says
Oh! So glad I checked back today – you didn't have the give away up this morning when I read!
I Like BTTR on Facebook!
Anisa says
And followed on Twitter!
Anisa says
And, because as Calamity Jane would say, I am a Shameless Dame when it comes to blog give always, my fave recipe with 'shrooms is Pork Scallopini!
Joanie says
I liked BTTR on facebook
Beti says
Mushroom Risotto!!! The bomb diggity!! Just sayin'!!
Jessi B says
Looks like I commented too soon! These would make a great gift.. I like BTTR on FB, follow on twitter and I love to eat mushrooms as a snack- plain! I know, I am so boring ๐
Alice says
What fun!! I'm so ordering one of these kits!
Elizabeth says
We don't eat meat so I make a mushroom gravy out of mushrooms, butter, flour, wine, veg broth, garlic, onion and other savory seasonings. Use this on potatoes and lentil-brown rice loaf. Also make a thicker version with less broth to put on Boca burger for mushroom-swiss burgers.
Sustainablehome says
That kit is amazing! Thank you for pointing me in BTTR's direction! I'm now following them on Facebook.
Sustainablehome says
And following them on Twitter.
Sustainablehome says
I love mushrooms in just about anything, raw or cooked! My latest recipe was last night's dinner: Philly Cheese Steaks with sauteed mushrooms, peppers, and onions. Just too yummy!
Tia says
The best mushroom dish I can think of, is homemade sliced mushroom veggie burgers. A little breadcrumbs, rolled oats, shredded Parmesan, and egg makes a decent binder. They brown NICELY! Mmmmm… and it works with just about any variety of mushroom.
jonuck says
I more then "Like" BTTR, I LOVE them & am already a member of their page on Facebook
jonuck says
My favorite mushroom recipe has to be Shiitake/Oyster Mushroom Fettuccine. Though I recently got introduced to a Mushroom curry dish that was O U T. of T H I S. W O R L D!
Theresa Smith says
Fave mushroom recipe: upscale tuna casserole with authentic mushroom bechamel and seared tune on top of spiral pasta tossed in olive oil. Kids love it – and adults are reminded of old school comfort food.
Theresa Smith says
I LIKED BTTR on Facebook!
Theresa Smith says
I follow BTTR on Twitter and can't even express how much I would love this kit. Just started urban farming (chickens and worms) in a very townhouse lot but we LOVE it and we truly do love BTTR.
Green Bean says
I liked BTTR on FB. They're a local (to me) company, Yo! Didn't know that.
Green Bean says
I'm following BTTR on Twitter. I RT'd this post, lots of your posts, and actually already one of BTTR.
Green Bean says
I always love mushrooms in stir fry but I have a great soup recipe here:
http://www.greenphonebooth.com/2009/07/does-soup-sell.html
Kendall Ackroyd says
My favorite is Oyster Mushroom Ragout. A photo of my frying pan in action is on the BTTR Ventures Wall.
Heat butter in a pan and toss in minced garlic and shallots. Toss in all the mushrooms. Cook until soft. Add white wine and reduce. Add light stock (chicken, veal, seafood) and reduce. Finish with chopped fresh thyme and parsley
Vicki K says
Saute mushrooms, tomatoes and onions in butter and use as an omelet filling, yum!
esp says
Oh, I follow BTTRs on Twitter!
esp says
And I also follow them on Facebook!
Heidi says
i've been wanting to get a couple of these kits for something fun and almost instantaneously rewarding for my daughter. i'm liking them on fb both on my personal and farm pages ๐
esp says
Favorite mushroom recipe…probably mushroom and cheese omelet, yum!
Crystal Lynn McCray says
I liked BTTR on facebook>
Cathy Treat says
I like BTTR on faCEBOOK .. i dont twitter sorry